Technical Data Product Manager, Apple Media Marketing Data
Apple
Marketing & Communications, Product, IT
Culver City, CA, USA
USD 163,300-245,800 / year + Equity
Posted on Apr 23, 2026
At Apple, great ideas have a way of becoming great products, services, and customer experiences very quickly. If you are a self-motivated, high-energy individual who is not afraid of challenges, we're looking for you. Apple Media Services is seeking a proven Technical Data Product Manager to lead marketing data collection and dataset strategy for Apple Services.
The Technical Data Product Manager leads the marketing data landscape across Apple Media Services — Apple Music, Apple TV, Arcade, App Store, iCloud, Apple One, Fitness+, Sports, and Podcasts. This role unites Marketing, DS&A, Engineering, and Privacy teams to deliver reliable, privacy-compliant data for measurement, attribution, and growth.
- Own the marketing data collection roadmap — identifying gaps, prioritizing instrumentation, and driving delivery with Client Engineering, Data Engineering, and Server Engineering teams
- Partner with Marketing, Data Science & Analytics, and Business Intelligence teams to understand measurement needs; lead cross-functional instrumentation efforts across Apple Services ensuring consistent coverage of marketing touchpoints including push notifications, in-app journeys, upsell flows, and omnichannel signals
- Ensure data collection adheres to Apple's privacy standards and global regulations; proactively incorporate new requirements into data design
- Enrich marketing event data into downstream warehousing environments; design a scalable data strategy supporting marketing use cases across Apple Media Services’ ecosystem
- Develop and maintain data taxonomy frameworks for marketing instrumentation — standardizing event schemas, attribution models, and reporting structures across lines of business
- Define and own data contracts with engineering partners to ensure accuracy, completeness, and timeliness of marketing data
- Perform root-cause analysis to troubleshoot data quality issues; continuously improve the data landscape by introducing new capabilities and optimizing storage costs
- Identify and evaluate opportunities to apply generative AI and emerging technologies to marketing data workflows — driving innovation, accelerating insights, and delivering increased business value across Apple Media Services
- 5 + years in Technical Product Management, data engineering, or data science, preferably in digital media or subscription
- Strong proficiency in SQL; experience with Python and PySpark
- Deep knowledge of client-server analytics tracking strategies and marketing instrumentation (clickstream, push notifications, engagement events)
- Hands-on experience with big data technologies (Hadoop, Spark, Vertica, or equivalent)
- Experience with data pipeline design, ETL development, and data transformation best practices
- Experience with dataset design, including projections, aggregates, metadata, and reference tables
- Bachelor's degree or equivalent work experience in Engineering, Computer Science, or Business Information Systems
- 8+ years of experience in technical product management or data engineering, with a track record of owning platform-level data products at scale (billions of events/day)
- Experience with privacy-enhancing technologies such as differential privacy, federated learning, or on-device computation to enable privacy-compliant measurement at scale
- Prior experience in subscription economics, customer lifetime modeling, or multi-touch attribution at a major digital media or technology company
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.